Creating the WOW factor in your Speech or Presentation – Consider your Audience

Why are you giving this speech? What do you hope to achieve with your presentation?
What sort of impact do you want to create? What will that “WOW” be?
In creating that “WOW”, that impact, one of the most important steps will be to research and consider the audience, because unless they understand what you are saying and respond to it, there can be no impact, no WOW. Read on ...

public speaking, speech